Hire A Social Media Marketing Services Freelancer For Your Small Business
Skyrocket your reach with our comprehensive Social Media Marketing Services and turn followers in to leads.
Tailored solutions for success.
honest & clear reporting.
there when you need us
How Social Media Helps Businesses Succeed
Social media offers an unparalleled platform to extend your brand’s visibility beyond traditional boundaries. Allowing startups & fully established businesses to reach global audiences and tap into new markets with targeted advertising and engaging content.
The primary social media platforms favored by businesses for digital marketing include Facebook, YouTube, Instagram, LinkedIn, Pinterest, and TikTok. With over half of the world’s population now engaging with social media, accounting for 62.3% of global users.
The average daily usage of social media is 2 hours and 23 minutes. Currently, 5.04 billion individuals worldwide are active on social media, with 266 million new users joining within the past year. On average, people spend 2 hours and 23 minutes each day on social media platforms.
There are many chances to connect with people, talk to them, convince them to buy, and keep them interested on social media. Businesses of all sizes, along with clever and talented digital marketers, can utilize paid & organic social media promotions across their marketing funnel to influence journeys from product discovery through to first purchases, loyalty, and word-of-mouth promotion.
Why use our freelancer services for your social media promotion?
In digital marketing, just like with anything website related, you need technical know-how, experience, and strategic thinking to make your campaigns successful. Social media is no different.
Whether you are a startup or a fully established business, showcasing your products, services, and company vibe with eye-catching images and stories that grab attention requires creating content that truly connects with your audience.
For any business aiming to generate leads and drive sales, utilizing social media ads and features that enable direct purchasing from your posts is essential. Additionally, having expertise in various social media advertising platforms, techniques, and analytical tools, and implementing effective strategies for boosting traffic is crucial.
As a freelancer, we have much lower overhead costs compared to an agency, allowing us to offer more competitive rates. Additionally, we provide personalized attention, as you have direct access to the person managing your social media accounts, fostering a more collaborative and personalized relationship.
That’s where we come in. Our Social Media Marketing Services Campaign Approach
01.
We work with you to develop a meticulously planned social media advertising campaign using best practices, aimed at enhancing your brand’s visibility and reaching a broader audience.
02.
We utilize sophisticated targeting options that allow you to reach specific demographics, interests, behaviors, and locations. By targeting your advertising efforts effectively, you can ensure that your message reaches the right audience, increasing the likelihood of engagement and conversions.
03.
As we direct traffic to your website or physical store, we increase the number of potential customers who engage with your products or services. This, in turn, can lead to higher sales and revenue.
04.
Using detailed analytics and insights into the performance of the campaigns, we can track metrics such as reach, engagement, click-through rates, and conversions, allowing us to refine strategies and optimize your campaigns for better results.
Reporting
Get clear and simple to understand reports from us to see how your campaigns are performing.
Unlock Your Website’s Potential Today! Get a FREE Social Media Audit
Different Social Media Channels
LinkedIn – Ads
LinkedIn is a professional social network designed for professional networking and B2B. It allows businesses to connect with other professionals, potential clients, partners, and industry leaders. With 310 million active monthly users on the platform worldwide (13 million in Australia alone – 2023).
LinkedIn platform provides advertising options enabling businesses to target specific audiences according to criteria like job title, industry, company size, and location. Utilizing different ad types is an effective way to promote products, services, events, and content to a relevant audience, driving traffic, leads, and conversions to your business website.
Facebook Advertising
With new social media giants like TikTok, Facebook continues to maintain its position as one of the largest social media platforms globally, boasting over 22 million users in Australia alone.
With highly targeted advertising options, businesses can reach specific demographics, interests, and behaviors to promote products or services.
Ad formats include image, video, carousel, and slideshow ads. Valuable analytics track Facebook business page performance, audience demographics, and engagement metrics.
By leveraging these tools effectively, businesses can enhance their visibility, attract new customers, drive sales, and ultimately achieve sustainable growth.
YouTube For Business (Advertisers)
YouTube is a video-sharing platform that allows users to upload, view, rate, share, and comment on videos.
The video platform is used for promoting a brand, product, or service through video content on the platform. Over 21.30 million users in Australia were registered on the platform in early 2023.
Utilizing YouTube’s advertising platform, businesses can run targeted video ads to reach specific audiences based on demographics, interests, and behavior.
With YouTube Analytics, we gain insights into video performance, audience demographics, and engagement metrics. Analyzing this data helps us understand the audience better and optimize our content strategy. https://www.youtube.com/@GoogleSmallBiz
Instagram Marketing Ads
Instagram is a photo and video sharing social networking service with over 14 million Instagram users in Australia alone. A business account on Instagram offers tools like analytics, shopping, and advertising to help you reach your goals.
Over 19.70% of shoppers visit Instagram for product discovery before making a purchase decision, thanks to features such as stories, sponsored posts, reels, and product tags.
Instagram’s advertising platform allows businesses to create targeted marketing ads to reach specific demographics, interests, and behaviors. Ad formats include photo ads, video ads, carousel ads, and story ads.
As part of an advertising platform, Instagram ads provides valuable analytics to track profile performance, audience demographics, and engagement metrics.
source: Instagram.com
TikTok Ads
TikTok is a social media platform for creating, sharing and discovering short videos.
More than 8.5 million Australians actively engage with the TikTok platform, with a notable concentration among the younger demographic. Furthermore, statistics indicate that half of TikTok users are inclined to make purchases while using the platform..
And 81% of users use TikTok to discover new products and brands. TikTok provides robust targeting options based on factors like demographics, interests, behavior, and device type, enabling businesses to reach their ideal audience effectively.
TikTok provides comprehensive analytics and insights on ad performance, including views, engagements, clicks, and conversions. This data allows businesses to track the effectiveness of their ads and optimize their campaigns for better results..
Pinterest Ads
Pinterest is a visual search engine allowing businesses to showcase products or services through visually appealing pins. With over 400 million active users worldwide, 7 million of them in Australia. Statistics show that 53% of Australian millennial women and 32% of Australian millennial men are on Pinterest.
Pinterest users often have a high intent to purchase or engage with content, making it an ideal platform for small and large businesses looking to reach users actively seeking inspiration and ideas. Offers robust targeting options based on factors such as interests, demographics, keywords, and behaviors.
Pinterest provides detailed analytics and insights on ad performance, including impressions, clicks, saves, and conversions. This allows businesses to track the effectiveness of their ads and optimize their campaigns for better results.
Unlock Your Website’s Potential Today! Get a FREE Social Media Audit
Frequently Asked Questions
Why social media marketing is important for business?
Social media marketing allows businesses to reach a large audience, engage with customers, build brand awareness, drive website traffic, and generate leads or sales. It also provides valuable insights into customer behavior and preferences.
How much should I budget for social media marketing & advertising?
Social media marketing budgets vary depending on factors such as business size, industry, goals, and the platforms used. It’s essential to allocate resources based on your specific objectives and monitor performance to adjust your budget accordingly. As a specialist, we work with you to ensure that your social media marketing meets your budget and delivers optimal results.
Is paid advertising worth it?
Paid advertising on social media can be worth it for small and large businesses looking to increase reach, drive website traffic, and generate leads or sales. Paid ads offer targeting options to reach specific audiences and can complement organic efforts to maximize results
Can you tailor social media advertising strategy to fit my business?
We work with you to create a well-crafted social media advertising campaign that will increase your brand’s visibility and reach a larger audience, including potential customers who may not have been aware of your brand otherwise.
Our hands-on experience with diverse technologies and services enables us to effectively optimize your business
✓ Ahref
✓ Semrush
✓ SEO MOz
✓ Yoast
✓ Wincher
✓ Google / Bing Webmaster Tools
✓ Google Search Console
✓ Google Analytics
✓ Google Trends
✓ SERP
✓ Keyword Difficulty
✓ Page / Domain Authority Score (DA -PA)
✓ Local SEO
✓ Anchor Text
✓ Backlink Profile
✓ Organic Traffic
✓ CTR Score
✓ Website Structure
✓ Parent Topic
✓ Content Quality
✓ Inbound Links
✓ Social Media Marketing Services
✓ Content Quality
✓ B2B
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Tailored solutions for success. Honest & clear reporting. There when you need us.
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